Honda Motorcycle & Scooter India is celebrating the sale of its 40 millionth (4 crore) sale (cumulatively). The brand is said to be the quickest two-wheeler maker in India to achieve this milestone, having done it in 18 years.
11 years after Honda 2Wheelers came to India, the brand had its 10 millionth customer. The next 10 million in sales came in three years after and then the next 20 million sales was achieved in just four years.
Minoru Kato, president and CEO - Honda Motorcycle & Scooter India said, “We are honoured by the love and trust that 40 million customers have bestowed on brand Honda in such a short time. Since the very start, Honda is led by a challenging spirit bringing Joy to millions of customers with high-quality innovative products.”
Yadvinder Singh Guleria, senior vice president - Sales & Marketing, Honda Motorcycle & Scooter India said, “Honda 2Wheelers India is proud to power every flight on wings for more than 40 million two-wheeler riders. With an extensive range of scooters & motorcycles, rapidly expanding network, adding customer friendly services, Honda is all set to further delight its customers in pursuit of their dreams.”
Honda two-wheelers in India
2001-2011: Honda’s first product for India, the iconic Activa, established Honda’s legacy in the scooter segment. The brand then stepped into the motorcycle segment with premium 150cc CB Unicorn and 125cc CB Shine (now India’s largest selling 125cc motorcycle). HMSI also introduced the Combi-Brake System (CBS) on its range of bikes in 2009, a feature that has become mandatory a decade later.
2011-2018: Since 2011, Honda has expanding production from 16 lakh units annually at one plant to 64 lakh units annually from four plants. The company entered the mass motorcycle segment in 2012 with the Dream Yuga and has built a technical center for faster development of India specific models. Honda also started the Make In India for big bikes in 2015 with CBR 650F, and later, brought out the Africa Twin. The brand’s Activa scooter is India’s highest selling two-wheeler, while its CB Shine motorcycle has breached the 70 lakh sales mark recently, helping HMSI reach the 4 crore milestone.
Also see:
2019 Honda Gold Wing Tour GL1800 DCT launched at Rs 27.79 lakh
2019 Honda CBR1000RR Fireblade launched
2019 Honda CB1000R+ launched at Rs 14.46 lakh
Honda X-Blade ABS launched at Rs 87,776
Honda scooter sales cross 2.5 crore mark in India
from Autocar India http://bit.ly/2GyQgey
via IFTTT
No comments:
Post a Comment